Ambassadors - part 2

In addition to saying a good word about your sponsors, there's a whole lot more to defining what it means to be an "Ambassador".  The ambassador role on Team Specialized starts with the selection process of teammates. We look for good sportsmanship, integrity, and for riders with the right perspective.  Winning is the goal on the bike, but how we get there is what defines us. We don't "win at all costs" and when we lose we have an attitude "oh yeah, this is our hobby, and we're not saving lives".

That said, when the effort is measured and you gave it your all and did not win, then we learn from our experiences and move on to the next event. So, there you are on the podium on the bottom step because you didn't win today. Are you still smiling? Did you congratulate the winner on their efforts?

As we finish off the fall charity rides and edge closer to the racing season we reflect back on the folks we help out on the road. For example, at the MCDS Tour of Marin we had teammates at the front setting a moderate tempo for the 50 mile ride and we have teammates scattered throughout the 200 rider group. Most importantly, we had riders dropping off the back to ride with and encourage those that could not keep up. So what if we finish ten minutes behind the lead group?   Most of the time you meet some very nice people!

Robin Williams and Wyatt Wiesel - 2005